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How to Choose a Web Host: Services, Their History and Your Freedom
Services & Features
Most small business sites would be fine with 100mb space, and sometimes
less, if they don’t have an image-heavy site. Other sites require
more space and bandwidth, because they host many image, audio, or video
files. You should find out what you need and compare similar services
from different hosting companies. For instance, do you need to host
unlimited domain names? Do you need to be able to create unlimited
sub-domains? Do you want access to Fantastico? Do you need a certain
number of email addresses included? Do you need access to set up a
MySQL database, or even unlimited databases? Do you need a hosting
provider that includes a stats package? Do you need to have FrontPage
extensions or e-commerce support? Do you want a hosting company that
provides free web site templates? These are all different features that
you should consider when evaluating a lower-cost plan that may not have
them, versus a higher cost plan that does.
Their History
Find out how long the hosting company has been in business. A larger
number of new hosting companies don’t survive past their first
year, so signing up for an account with one that’s been in
business for several years is usually the best idea. You can find out
how long a hosting company has been in business by running a WhoIs
search on their domain name to see when it was originally registered.
You should also do a search on the Web for reviews about the hosting
company you’re interested in. Don’t simply believe the
testimonials on their own sites. Specifically look for negative reviews
to see what past complaints have been.
Your Freedom
Before you sign up with any web hosting company, find out what kind of
freedom you will, or won’t, have when managing your site(s)
through them. Something as simple as blacklisted email can be
overlooked. For example, let’s say you run a small business, and
you want to run a company-wide newsletter. You can sign up for email
marketing services through companies such as Constant Contact. If your
employees each have an email address associated with your hosting
account, you may find out the hard way that your employees won’t
be allowed to receive your newsletters. For instance, if you were
hosted through GoDaddy.com, you’d find out that they blacklist
certain email providers from sending mail to their customers. So, with
Constant Contact blacklisted (which it was at last check), you would be
forced to sign up for a new email management service or a new hosting
provider. Some hosts, such as HostGator.com, allow you to decide who
you want to blacklist and whitelist, so you’re completely free to
use whatever external services you choose. If you’re running a
very small personal site, you might be willing to give up on some
freedom for the savings you’ll find. But if you’re a
business owner, be sure to find out all of the details about what kinds
of freedoms you will and won’t have when running your
business’ site through any potential hosting provider.